| Q - |
What does OVERRUN mean? |
| A - |
Understanding Overrun:
In order to maximize your profits in the soft serve business you must understand the principle of overrun. Overrun is the percentage of air to mix in a serving. As your soft serve machine freezes it mixes air into the product giving it a smooth creamy consistency. SoftIce is formulated to yield between 40% and 50% overrun depending on the machine and the volume of product you sell. In other words, a gallon of liquid mix will yield 1.4 to 1.5 gallons of frozen product.
To determine overrun, fill one serving container with liquid product and fill another to the same level with frozen product then weigh them both on an accurate ounce or gram scale. The difference in weight will account for the amount of air in the frozen product. Divide the difference in weight by the weight of the frozen product to determine the percentage of overrun.
| Example: |
Weight of Liquid Mix |
210 g (7.4 oz) |
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Weight of Frozen Mix |
140 g (4.9 oz) |
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Difference |
70 g (2.5 oz) |
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Divide 70 ÷ 140 = .50 or 50% overrun |
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Low Overrun |
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High Overrun |
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Less Yield |
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More Yield |
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Heavier Servings |
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Lighter Servings |
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Stronger Flavor |
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Weaker Flavor |
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Dense Texture |
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Lighter Texture |
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More Calories Per Serving |
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Fewer Calories Per Serving |
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Wet Appearance |
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Drier Appearance |
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| Most soft serve machines are designed to run between 40% and 50% overrun. If the machine you are using has an adjustment for overrun we recommend that you adjust the machine so it will run between 40% and 50% overrun. Too much or too little overrun will ruin the consistency of the product. |
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| Q - |
How many servings will a 1-gallon bag of SoftIce mix make? |
| A - |
1 bag of SoftIce will yield approx. 30 – (4.6 oz. servings) or
22- (6.4 oz. servings) |
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| Q - |
What is the suggested retail price for a 4.6 oz. serving of SoftIce? |
| A - |
The suggested retail price for a small serving (≤ 4.6 oz.) is between $1.19 & 1.59 |
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| Q - |
What is the suggested retail price for a 6.4 oz. serving of SoftIce? |
| A - |
The suggested retail price for a large serving (>4.6 oz.) is between $1.59 & 2.19 |
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| Q - |
Do I need to adjust the viscosity of the soft serve machine that I am using to run SoftIce? |
| A - |
Check with your machine manufacturer for specific direction. Generally speaking, SoftIce freezes at a higher temperature than Ice cream or other dairy-based products and therefore freezes quicker using less electricity. |
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| Q - |
How difficult is it to mix SoftIce? |
| A - |
Mixing SoftIce is amazingly simple. Just take a 1-gallon mixing jug and pour in the mix. Then partially fill the container w/ luke-warm water and shake until granules are dissolved. Then fill the rest of the jug with water and shake again so that syrup is thoroughly mixed and consistency is uniform. Pour mixture into the hopper of your soft-serve machine. |
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| Q - |
How long will SoftIce last without spoiling? |
| A - |
In the dry powder form, SoftIce can last on the shelf for years as long as the seal is not broken. After mixed, the SoftIce mixture can last up to 10 days if refrigerated. |
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| Q - |
Can I run SoftIce in a home-model ice cream machine? |
| A - |
Unfortunately, the formula for SoftIce is specific to soft-serve commercial freeze machines |
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| Q - |
What if we want SoftIce in our store, but we don’t have a soft-serve machine? |
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We currently offer a NO RISK Machine Deal that gives you a brand new machine and enough FREE product to sell and more than pay for the price of the machine within the first year. |
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| Q - |
Do I need to serve the product in SoftIce cups? |
| A - |
We recommend that you use the branded SoftIce cups as they convey the correct look & feel of the product and serve to complete the SoftIce experience. The cups have been specially designed to display the beautiful product and at the same time keep it cold and refreshing. |
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| Q - |
How is SoftIce distributed? |
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Currently SoftIce is distributed by our company Pioneer Family Brands out of Draper, Utah. If you live within the continental US and you order 10 or more cases of product, then shipping is absolutely FREE! |
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| Q - |
Will SoftIce produce other fabulous flavors? |
| A - |
Absolutely! As demand increases, our objective is to add one or two new flavors each year. |
